The Mahindra Renault LOGAN

Monday, April 23, 2007

Now u Believe me???

Here is an email reply that i received from a Romanian dude who was involved in the Logan project in India. I asked him what he felt about Mahindra's pricing and here's the reply:

Hi,
First of all, thanks for your message!Regarding the pricing in India, I am no expert, but I am sure that you can find in India cars even cheaper that the Logan, just as it happens in Romania.I guess Mahindra Renault came up with a price that makes the car at least "potentially" attractive. The initial Logan project proposed a car at 5,000 Euro, but even in Romania the base price is now 6,400 Euro (for the 1.4 petrol engine), while in Western Europe it exceeds 7,500 Euro. The fact is that the price for Logan, just as for all cars, is not the exact value of the work put in that car: it is a price that enough people would pay, and by "enough" I mean a fine balance between the number of customers and the profit per car.

Can Mahindra Renault post a lower price for Logan? Definetely YES! They will probably do it sooner or later, once the competition heats up. But for the time being, you have to notice this: although Logan is usually named "low cost car", in reality it is "more car for less money". It doesn't come cheap, this is true, but if you compare it with other cars in terms of space, servicing costs, and even comfort, you'll find the "real" competitors with tags that are at least 2,000 USD higher.In addition to that, the diesel engine is quite a bargain in terms of consumption. I'll give you in advance what my next blog post will say: in its first trip outside the city, my Logan "drank" 4.1 liters for 100 km, which is extremely low for a car of this size, with an engine that is still not "rounded" yet!I hope this helps...
Best regards,

Monday, April 16, 2007

No Comparision with the LOGAN!!

(PLEASE KEEP CHECKING THE COMENTS TO GET ANSWERS TO MOST OF YOUR QUERIES. YOU ARE FREE TO ASK OR ANSWER ANY QUERY. THANKS)_________________________________________________________

Check the below comparisons with other successful cars.. The Logan surely Outperforms!!

WIDEST (in mm)
LOGAN 1740
OPTRA 1725
HONDA CITY 1690
COROLLA 1705
MERCEDES C-CLASS 1728

BIGGER BOOT SPACE (in litre)
LOGAN 510
OPTRA 405
HONDA CITY 500
COROLLA 430
MERCEDES C-CLASS 430

MAXIMUM HEIGHT (in mm)
LOGAN 1534
OPTRA 1445
HONDA CITY 1495
COROLLA 1490
MERCEDES C-CLASS 1426

Color Options In the LOGAN

Please Note:- The Models GL,GLE and DLE have only Sahara Beige and Fiery Black as options. Only the top models GLS and DLS have all color options.

Friday, April 6, 2007

LOGAN LAUNCHED!! -->EXCLUSIVE PICTURES<--

THE MAHINDRA RENAULT LOGAN WAS FINALLY LAUNCHED IN INDIA. IT WAS OFFICIALLY LAUNCHED on 3rd APRIL'07 FOR THE PRESS AT THE TAJ LANDS END HOTEL IN BANDRA,MUMBAI.

Carlos Ghosn, president & CEO of Renault SA, said:
“Today signals a new step in Renault’s global expansion. It marks the start of Renault sales on the Indian market and sees the first right hand drive version of Logan created to meet the needs of our Indian customers.”

(I WAS PRESENT THERE AND TOOK SOME PICTURES WITH ME CELL PHONE TO SHARE WITH EVERYONE!)

Petrol
Model Price (in INR) **
GL 1.4 - - - - - - - 427,950
GLE 1.4 - - - - - - 471,915
GLS 1.6 - - - - - - 568,789
Diesel
Model Price (in INR) **
DLE 1.5 dci - - - - 547,064
DLS 1.5 dci - - - - 643,939
**(all above prices are Ex-Showroom NaviMumbai)

MUMBAI: Fuelling competition in the Indian mid-size car market, Mahindra-Renault on Tuesday unveiled 'Logan' - an entry-level no frills sedan - with prices starting at Rs 4.28 lakh for the base petrol variant.

The joint venture company between India's Mahindra and Mahindra and French auto maker will be rolling out 50,000 units of Logan this year from Mahindra's Nashik facility set up at a cost of Rs 700 crore.

While the 1.4 litre petrol engine variant is priced at Rs 4.28 lakh (ex-showroom Mumbai), the 1.61 litre carries a price tag of Rs 5.69 lakh. The 1.5 litre diesel engine car, which has two variants, comes at a price of Rs 5.47 lakh to Rs 6.44 lakh. Initially, Logan will hit the roads in the top 10 cities of the country in the second week of this month.

"We aim to sell the entire production capacity of 50,000 units per annum from the Nashik plant in the Indian market and we do not have plans to export the product at the moment," M&M Vice Chairman and Managing Director Anand Mahindra said here at a function to unveil the car. Renault SA President and CEO Carlos Ghosn said the joint venture entity, in which Mahindra holds 51 per cent, would 'ramp up production' if the market so demands.

The sedan, developed by Renault and its Romanian affiliate Dacia is modern but stripped of costly design features. It is almost a runaway success in the European market and has sold almost 450,000 units worldwide since its launch in 2004.

"Almost 50 per cent of the parts used in the car are sourced from Indian OEMs. Engines, however, are being sourced from Romania and Spain," Mahindra said, adding that the company would use local engines on a later date.
(Times Of India, 3 Apr, 2007 16-48hrs )